JCDecaux Fosters a Culture of Innovation Through Implementing Bloomflow
JCDecaux Group is the number one outdoor advertising company worldwide, operating in over 80 countries.
- Company
- JCDecaux
- Industry
- Cities & Media

2000+
startups monitored on their Bloomflow platform
Innovation culture
empowered by Bloomflow to increase visibility of innovation activities and put in place internal governance
90+
active partnerships managed on their Bloomflow platform
300+
active innovators
The Challenge
While structuring their Open Innovation program, they knew they needed the right processes and tools to assess startup ecosystems and closely track initiatives launched with startups
"Bloomflow was key to structuring our Open Innovation program at its launch. Our innovators are all onboarded onto the platform and users are able to have a view of the startups we collaborate with and our ongoing projects with an emphasis on delivering our ambitious ESG strategy."

Marie Thiriot
Strategy & User Innovation Projects Director at JCDecaux
The Solution
Drive digital and sustainable transformation
Help JCDecaux countries drive synergies
Business units can autonomously launch innovation partnerships and projects using their Bloomflow platform

